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Google’s “People also searched for” feature gets more graphical!

For the past few days we have seen a new way that Google presents “people also searched for” Click on an image of an also searched and you get a graphical picture bar that has as many pictures as the...

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What if Google Stopped Showing Videos in Their Results and No One Noticed?!

On Sunday, January 6th many of us in the Five Blocks crew will be attending SMX in Jerusalem, one of the few conferences we participate in each year.  In advance of that event, I wanted to share some...

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Google Rolls Out First Refresh to In-Depth Articles

In competitive SEO, they used to say, “If you don’t like your Google results, wait five minutes.” Google results generally have the propensity for rapid change, but this is not the case with Google’s...

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Right to be Forgotten

Many of our PR firm partners and existing clients have been asking us about the controversial “Right to be Forgotten” ruling passed by the European Court of Justice – the highest ranking court in the...

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How Red Lobster Can Take Advantage of the Beyoncé Bump

A day before last week’s Superbowl, Beyoncé released her new song “Formation.” It included a line about Red Lobster – and sales at the seafood restaurant spiked! This turned out to be great for the...

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Google Serves Up a Fail for Waffle House

I’m not from the South and have never been to a Waffle House. So, without ever having given it too much thought, I could only imagine that eating there is probably fairly similar to any other fast food...

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Image may be NSFW.
Clik here to view.

Chrome Hopes to Unblock your Ads – by Blocking Ads!

Building an online reputation involves targeting searchers with your brand’s messaging and ensuring that searchers see your preferred content. Using online advertising can be a great way to ensure that...

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Clik here to view.

Edelman’s 2018 Trust Barometer: Is Search Trustworthy?

Google has a new problem, in addition to all of their recent lawsuits and penalty fines. Edelman released the 2018 edition of their Trust Barometer. One of the casualties of the continued trend of fake...

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How Deep is Google’s Love?: Where the In-Depth Articles have Gone (and What...

Recently, Google appears to have made a significant change to its search results page that eliminated several in-depth articles for many clients. We’ve taken a deeper dive into this development to see...

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Google: Facing the Music

The following is a quick study of the fascinating dynamics behind search page results. Most people don’t think too much about the complex nature of how Google arrives at its results, but that’s exactly...

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Image may be NSFW.
Clik here to view.

Google’s “People also Searched for” Feature Gets More Graphical!

For the past few days we have seen a new way that Google presents “people also searched for.” Click on an image of an also searched and you get a graphical picture bar that has as many pictures as the...

View Article

Image may be NSFW.
Clik here to view.

What if Google Stopped Showing Videos in Their Results and No One Noticed?!

On Sunday, January 6th many of us in the Five Blocks crew will be attending SMX in Jerusalem, one of the few conferences we participate in each year.  In advance of that event, I wanted to share some...

View Article

Image may be NSFW.
Clik here to view.

Google Rolls Out First Refresh to In-Depth Articles

In competitive SEO, they used to say, “If you don’t like your Google results, wait five minutes.” Google results generally have the propensity for rapid change, but this is not the case with Google’s...

View Article


Image may be NSFW.
Clik here to view.

Right to be Forgotten

Many of our PR firm partners and existing clients have been asking us about the controversial “Right to be Forgotten” ruling passed by the European Court of Justice – the highest ranking court in the...

View Article

Image may be NSFW.
Clik here to view.

How Red Lobster Can Take Advantage of the Beyoncé Bump

A day before last week’s Superbowl, Beyoncé released her new song “Formation.” It included a line about Red Lobster – and sales at the seafood restaurant spiked! This turned out to be great for the...

View Article


Image may be NSFW.
Clik here to view.

Google Serves Up a Fail for Waffle House

I’m not from the South and have never been to a Waffle House. So, without ever having given it too much thought, I could only imagine that eating there is probably fairly similar to any other fast food...

View Article

Image may be NSFW.
Clik here to view.

Chrome Hopes to Unblock your Ads – by Blocking Ads!

Building an online reputation involves targeting searchers with your brand’s messaging and ensuring that searchers see your preferred content. Using online advertising can be a great way to ensure that...

View Article

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